Frequently Asked Questions

A life coach is someone who helps individuals set and achieve personal and professional goals, overcome obstacles, and make positive changes in their lives through guidance, support, and accountability. A life coach is not a psychologist, psychiatrist or any other kind of therapist. An simple way to think about it is that a life coach looks forward while a therapist looks back.

I believe that happiness is determined by the decisions we make as opposed to (with some exceptions) the things that happen to us. That’s why my coaching philosophy is to help people evaluate and improve their decision-making process. This can then be applied to virtually any decision you make. It’s the whole, ‘teach a man to fish’ concept.

That depends on what you’re trying to achieve. When dealing with specific, measurable issues, my process involves asking a lot of questions, helping you overcome blocks and then letting you find the answers — a lead from the back kind of situation. On more existential topics, like changing careers, transitioning into retirement or finding your life’s purpose, I still ask a lot of questions but also give you more specific feedback and guidance — a lead from the front situation.

Each of my packages has been designed to reflect the number of sessions I expect will be needed to achieve results. However, it is also my experience that many clients often ‘go down a rabbit hole’ and uncover additional topics they want to be coached on. This can be addressed either by adding sessions to an existing package or beginning a new package altogether.

Life coaches charge a wide range of fees depending on their experience and expertise. My fees are listed along with each of my packages. If you are interested in booking single sessions with me, I charge $125/hour.

I created The Bucket to help people reduce or eliminate death-bed regrets. (We call them DBRs). The magazine is full of articles, interviews, podcasts and essays that help people overcome both the practical and emotional barriers that prevent them from being truly happy. More specifically, The Bucket uses one’s Bucket Age (life expectancy — current age = Bucket Age) to motivate people to take action before it’s too late. For years, The Bucket has served as a “passive” life coach to thousands of readers and listeners. Now, it also serves as a rich library of insight, inspiration and practical how-to’s that complement our 1:1 sessions. All clients who book a life coaching package receive a free subscription to The Bucket.

Honestly, when I began making the shift from advertising to life coaching, I thought I would be leaving the marketing world behind. But a funny thing happened once I started coaching. Many of the strategies and processes I used in advertising can be applied to life coaching — particularly when it comes to selling yourself when making a transition from one field to another.

Yes, I practice what I preach. I started working with a life coach a few years ago because I found myself full of ideas but couldn’t seem to get my shit together when it came to executing any of them. For me, the process started slowly. A session every few months. Eventually, I got to a tipping point and started meeting more frequently as my log-jam released and change started to flow.

A complimentary session is a free 30 - 45 minute phone or Zoom call where we can get to know each other a bit and decide if we want to work together. This is your chance to tell me what you’re hoping to achieve and I can tell you how I would approach your situation. If you are serious about working with a life coach, I recommend (as I did) narrowing down your options to two or three coaches and doing a call with each to help you decide who will be best for you.